SKU
Also known as: Stock Keeping Unit
A SKU is a unique code a business assigns to each distinct product or variant to track it in inventory and sales.
A SKU (Stock Keeping Unit) is an internal identifier for a specific product — including its variant, such as size or color. Each distinct sellable item gets its own SKU so it can be tracked precisely.
SKUs keep inventory, sales reporting, and fulfillment accurate. Even a digital catalog benefits from SKUs to distinguish products and tie sales data back to the right item.
Inventory
Inventory is the stock of goods a business holds and intends to sell.
Dropshipping
Dropshipping is a retail model where the seller takes orders but a third-party supplier ships the products directly to the customer.
Print-on-demand
Print-on-demand is a model where products are manufactured with your design only after a customer orders, then shipped directly to them.
Put SKU to work this week.
Knowing the term is step one. The Apex membership ships the systems, templates, and AI assistants that turn concepts like this into a running operation — done for you.