——/tools · free · no signup
Subscription Revenue Calculator (MRR/ARR)
For any recurring-revenue business: subscribers and price become monthly and annual recurring revenue, projected a year out with your churn and signup rate. Your own numbers.
Recurring revenue (MRR / ARR)
What your subscriptions add up to.
Turn subscribers and price into monthly and annual recurring revenue — then project a year out with your churn and new-signup rate.
→ Recurring
MRR
monthly recurring revenue
$2,900
ARR
annual recurring revenue
$34,800
Projected MRR in 12 months
~192 subscribers
$5,568
Revenue lost to churn / month
$145
Math: MRR = subscribers × price · ARR = MRR × 12
From numbers to a business
Recurring revenue lives on retention. The follow-up and review systems in every bundle are built to lower churn and lift it.
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