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Apex Digital · Free starter kit

The Junk Removal Starter Kit

A working first week for junk removal operators — pricing framework, your first-job SOP, three social templates, and the 7-day launch tracker. Built from 13years operating Spiker Carpet & Tile Care in Galt, California. Print it, use it, start.

Land your first junk removal job this week

Park your truck at a busy self-storage facility entrance between 9 and 11 AM—that’s pure junk removal lead generation. Tape a handwritten sign to the door: “Loaded truck. Need something gone? I’ll haul it for $40 cash right now.” Offer exactly that: one truckload, no stairs, you load and sweep. The first job checklist: arrive on time, lay down a tarp before you touch anything, wear booties inside, ask “show me what goes,” and snap a before/after photo of the empty space. Sweep the floor where the junk sat. Text the photo to the customer within 30 minutes with “All done. Thanks.” That single photo and cleanup detail will get you the five-star review. Do this three mornings and you’ll have your first paying jobs and a review to screenshot for your next real listing.

1 · Price with an anchor, not a guess

Don’t pick one price — present three. Most customers pick the middle tier, so build it as your most profitable package. Research 3–5 local competitors’ public rates first (their websites, their Google Business profiles), then set:

  • Bronze. The stripped-down version — beats the cheapest competitor on simplicity, not price. This tier exists to make Silver look right.
  • Silver. Your real offer. Price it at the local mid-market rate + 10%, justified by ONE guarantee competitors don't make (same-day response, photo documentation, fixed quote).
  • Gold. Silver + the premium add-ons stacked in. Some buyers always take the top — never leave it off the menu.

2 · Your first-job SOP

  1. 01
    Confirm + remind. Confirm the job the day before by text — date, time, address, scope, price. Same-day reminder 2 hours out. No-shows die here.
  2. 02
    Walk the job first. Before any work: walk it with the customer, restate the scope out loud, flag anything outside it. Surprises after the fact cost reviews.
  3. 03
    Do the work + document. Before and after photos, every job, no exceptions. They're your portfolio, your dispute protection, and your social content.
  4. 04
    The 60-second close-out. Walk the finished work with the customer. Ask: 'Is there anything you expected that you don't see?' Fix it now, not in a 1-star review later.
  5. 05
    Ask for the review. On-site, while they're happy: 'Reviews are how a small shop like mine competes — takes 30 seconds, I'll text you the link.' Send the link before you leave the driveway.
  6. 06
    Log + follow up. Log the job in your Junk Removal CRM the same day. Follow-up text at 48 hours: everything still good? That text generates referrals.

3 · Three posts to announce you exist

The introduction post

I just opened a junk removal business serving [your area]. Here's the one thing I'm doing differently: [your guarantee — same-day response / fixed pricing / photo documentation on every job]. First [3] customers get [founding-customer offer]. DM me or call [number].

The proof post

[Before/after photo or work sample]. This is what [job type] looks like when it's done right. If you've been putting this off, this week's schedule has [2] openings — [booking link].

The review-share post

"[Paste a real customer review — never invent one.]" — [first name], [area]. Reviews like this are why I do this. If you need junk removal work done, the link to book is in my bio.

4 · The 7-day launch tracker

  • Day 1 — Duplicate your Junk Removal Notion CRM and load your first 10 prospects
  • Day 2 — Customize the 3 highest-impact Canva templates with your name + colors
  • Day 3 — Set up your Google Business Profile using the provided checklist
  • Day 4 — Send your first outreach using the AI Sales Assistant scripts
  • Day 5 — Publish your first 3 social posts from the marketing pack
  • Day 6 — Set your pricing with the Bronze/Silver/Gold anchor system
  • Day 7 — Book your first job and trigger the review-ask sequence

This kit is about 5% of what’s in the full Junk Removal Business-in-a-Box: the complete Notion CRM, the full Canva marketing pack, the 9-assistant AI Business Pack, the Crush-the-Competition playbook, and Home Services SOPs from 13 years of real operations.

Get the complete Junk Removal system — $99 to $249 for most buyers →

— Brian Spiker · Founder · 13 years operating · Galt, California

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