What is Privacy policy?
The short answer
A privacy policy is a public page explaining what personal data a website collects, why, who it is shared with and how visitors can exercise their rights.
Privacy policy, explained
It must describe what the site actually does, including every analytics and marketing tool.
Questions people ask about Privacy policy
What is Privacy policy?
A privacy policy is a public page explaining what personal data a website collects, why, who it is shared with and how visitors can exercise their rights.
Related terms
GDPR is the European Union's data protection law, governing how sites collect, use and store personal data about people in the EU, with consent and rights to access and deletion.
CCPAThe CCPA, amended by the CPRA, is California's privacy law giving residents rights to know, delete and opt out of the sale or sharing of their personal information.
Cookie consentCookie consent is asking visitors' permission before setting non-essential cookies, such as analytics and advertising trackers, as privacy laws require in many regions.
Website securityWebsite security is protecting a site, its data and its visitors from attacks, through HTTPS, updated software, careful input handling, strong logins and backups.
Part of the Web Encyclopedia by Apex Flow Digital. Definitions are general knowledge, kept current, with no invented statistics.