What is FAQ schema?
Also called: FAQPage
The short answer
FAQ schema is structured data that marks a page's questions and answers, making them explicit to search engines and AI systems.
FAQ schema, explained
The questions and answers must be visible on the page. Search engines now show FAQ rich results for only a small set of sites, but the markup still clarifies the content.
Questions people ask about FAQ schema
What is FAQ schema?
FAQ schema is structured data that marks a page's questions and answers, making them explicit to search engines and AI systems.
Related terms
Structured data is code, usually JSON-LD using the Schema.org vocabulary, that labels what a page describes, such as a product, business, FAQ or article, for search engines and AI.
Answer-first contentAnswer-first content puts the direct answer to the page's question in the opening sentence, then adds detail, so readers and AI systems get the point immediately.
Rich resultsRich results are enhanced search listings, with stars, prices, FAQs, breadcrumbs or images, generated from a page's structured data.
AEOAEO, answer engine optimisation, is structuring a website so AI assistants and search features quote it as the answer, not just list it as a link.
Part of the Web Encyclopedia by Apex Flow Digital. Definitions are general knowledge, kept current, with no invented statistics.