What is Perplexity?
The short answer
Perplexity is an AI answer engine that searches the web for each question and writes an answer with numbered citations to its sources.
Perplexity, explained
Because every answer is cited, it is one of the clearest places to see whether your pages are being used.
Questions people ask about Perplexity
What is Perplexity?
Perplexity is an AI answer engine that searches the web for each question and writes an answer with numbered citations to its sources.
Related terms
ChatGPT search is ChatGPT's ability to search the web live and answer with cited sources, making it an answer engine that sends traffic to the pages it cites.
AEOAEO, answer engine optimisation, is structuring a website so AI assistants and search features quote it as the answer, not just list it as a link.
AI citationAn AI citation is a link or reference an AI answer gives to the page it drew information from, the visible credit that sends traffic and trust to the source.
GEOGEO, generative engine optimisation, is optimising content to be included and cited in answers written by generative AI systems.
Part of the Web Encyclopedia by Apex Flow Digital. Definitions are general knowledge, kept current, with no invented statistics.